We all have a smartphone in our pocket. By sampling through mobile units, you can access very specific target audiences anywhere in the world in an innovative privacy-by-design framework.
We sample through networks of 40,000+ global apps enabling you to sample among more than 800 million consumers in 150 countries.
We call it: Dynamic Sampling.
Sampling with Dynamic Sampling, we engage directly with app users on survey participation and incentivization, and because it requires no sign up of respondents, you can reach a larger consumer group than opt-in to panels, giving you insights on consumer preferences and aspirations.
With a pool of more than 800 million consumers globally you can filter and target with great precision and sampling volume, even incident rates down to 1%.
As an international brand you probably work with a range of suppliers for your quantitative market research projects across your markets. With Dynamic Sampling, you can research all your markets using one, uniform methodology. This does not only simplify project management, it also heightens the comparability in the data collected making your analysis easier and cutting short your time-to-market.
Our methodology proves to generate solid and replicable data which do not differ significantly from data generated through proven research methodologies like the official statistics of U.S. governmental statistical bureaus.
Opeepl survey
Official statistics
Average travel
time to work
2018, workers 18-59 y.o.
2012-2016, workers 16 y.o.+
Travel time in minutes
25.6
26.1
Home ownership
Status
2018, workers 18-59 y.o.
2012-2016, workers 16 y.o.+
Statistically
Identical
Home owners
52.2%
54.2%
✓*
Living in
the same house
2018, 18-59 y.o.
2012-2016
Statistically
Identical
1 year or more
82.4%
85.2%
✓*
Less than 1 year
17.6%
14.8%
✓*
* 95% confidence interval - 500 int.
