Get closer
Reach real consumers on their smartphones — including young audiences and hard-to-reach markets that panels miss. Our Dynamic Sampling technology gets you closer to your audience across 100+ countries.
Explore the latest insights
Young Consumers and AI: Usage, Trust and Fears
AI usage, trust and fears among 15-30 y.o. in Europe - explore insights from our latest Youth Pulse study.
Key Emerging Food Trends among 15-30 y.o.
11 emerging food trends among Gen Z and younger millennials that shape the category in 2026 and beyond.
10 Beverage Trends: How Brands Can Stay Ahead
From key health concerns and ingredient awareness to the trends driving young consumers’ drink preferences today.
The State of Influencer Marketing among Youth
Discover how young consumers engage with influencers, including their attitudes toward AI-generated personalities.
Gen Z Fashion: Growth of Second-Hand
See how young consumers shop for fashion: we spotted 10 trends defining their style choices today.
Get closer to your consumers
Engage audiences that would never sign up for panels, e.g. teens or Gen Z
Reach fresh, low-involvement consumers, not just frequent survey-takers
Survey people in the markets you cannot reach today - we cover 100+ countries
Experts in youth market research
We conduct surveys across diverse demographics globally (15-60 y.o.)
Dynamic Sampling technology catches consumers directly on their smartphones
Mobile-first sampling gives us a real edge in reaching young audiences (15-30 y.o.)
Trusted by international consumer brands
“Only highly engaged consumers sign up to be a member of a panel. We need insights from low-involved consumers, too. And we need them to be unbiased, which is much easier to get in a sample that does not consist of experienced panelists. That is why the Dynamic Sampling approach fits so well for an FMCG brand.”
Jesper Kvisgaard
CCI Director
“It was a great experience working with Opeepl. You were able to reach very well and very fast our specific target audience, kids aged 10 to 18 years. I set the project up as a DIY, but whenever I had questions, you were quick to respond and to assist me. It's been a pleasure to work with you.”
Corina Letcu
UX Researcher & Innovation Coach