We reach almost any audience

A globe with green continents is centered, surrounded by diverse black-and-white portraits: a woman with a child, a man in a suit, a woman with a dog, a person in a hat, a woman holding a "#GEN Z" sign, and a man in traditional attire using a phone.

Dynamic Sampling 2.0 technology reaches almost any target group between 15-60 y.o.

Audience examples

Gen Z (15-27 y.o)

Engage Gen Z where they spend their time: on their mobiles

Developing markets

Research developing and emerging markets with us

Moms with infants

Moms with infants in a short life phase - make sure to make the most of it

Gamers

Reach the most digital audience with the most digital sampling technology

Affluent consumers

Sample high-income consumers with us

Pet owners

Understand the preferences of pet owners that define new directions in the pet industry

Vegetarians & vegans

Spot and understand relevant trends in the plant-based market

Niche audiences

Reach niche audiences that are often hard to engage

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Target your specific audience

We can research target groups defined both by common criteria (such as gender, age, family type, income level, mobile device brand/type, etc.) and by narrow criteria (like dietary choices, pet ownership, brand preference, lifestyle choices, specific health conditions, etc.).

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Research 100+ countries

Some markets are hard-to-reach through static panels simply because it is challenging to recruit panel members. Dynamic Sampling 2.0 technology combines live mobile sampling with vetted panels, enabling us to sample anywhere in the world.

How Just Eat benefitted from our ability to survey young consumers

“We were looking for a partner to help us reach some tough audiences - university students. Our marketing team had done a lot of work to target students and we wanted to get some pre and post brand metrics to understand the impact of all of our activities. The survey activities were only focused on specific university areas across Italy, so we had to be even more targeted. Opeepl were capable of targeting these areas and get enough respondents. The sample and speed was great - I was very impressed with how quickly they did achieve."

Portrait of Liam Laville

Liam Laville
Senior Insight Manager

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Curious about your audience?