We reach almost any audience
Dynamic Sampling 2.0 technology reaches almost any target group between 15-60 y.o.
Audience examples
Gen Z (15-27 y.o)
Engage Gen Z where they spend their time: on their mobiles
Developing markets
Research developing and emerging markets with us
Moms with infants
Moms with infants in a short life phase - make sure to make the most of it
Gamers
Reach the most digital audience with the most digital sampling technology
Affluent consumers
Sample high-income consumers with us
Pet owners
Understand the preferences of pet owners that define new directions in the pet industry
Vegetarians & vegans
Spot and understand relevant trends in the plant-based market
Niche audiences
Reach niche audiences that are often hard to engage
Target your specific audience
We can research target groups defined both by common criteria (such as gender, age, family type, income level, mobile device brand/type, etc.) and by narrow criteria (like dietary choices, pet ownership, brand preference, lifestyle choices, specific health conditions, etc.).
Research 100+ countries
Some markets are hard-to-reach through static panels simply because it is challenging to recruit panel members. Dynamic Sampling 2.0 technology combines live mobile sampling with vetted panels, enabling us to sample anywhere in the world.
How Just Eat benefitted from our ability to survey young consumers
“We were looking for a partner to help us reach some tough audiences - university students. Our marketing team had done a lot of work to target students and we wanted to get some pre and post brand metrics to understand the impact of all of our activities. The survey activities were only focused on specific university areas across Italy, so we had to be even more targeted. Opeepl were capable of targeting these areas and get enough respondents. The sample and speed was great - I was very impressed with how quickly they did achieve."
Liam Laville
Senior Insight Manager